Together with PUBLICIS ARG, we faced a very interesting project: to make RENAULT communicate in a young and dynamic way the launching of its new DUSTER OROCH..
We developed a responsive microsite that allows you to mix extreme sports and play its video. Sport Inventors is the name of the creative proposal and tells how the Duster Oroch has a mix between a pick-up and an SUV..
The campaign was launched and planned for 5 countries: Argentina, Brazil, Uruguay, Colombia and Chile..
